Crowdfunding your way to success

Veronica Mars is headed for the silver screen thanks to the fanbase

Not so much a technology as a trend that I'm sure is here to stay, crowdfunding is all about raising venture capital from your end consumers.  Crowdfunding start-ups like Kickstarter are already big players themselves and there seems no shortage of people lining up to support good ideas.

Pebble is a Kickstarter success

For a small outlay you can help get a good idea out of the garden shed and into the retail store or onto the silver screen.    Whether it's a net-connected watch or the movie version of a favourite TV show, creators will know early on whether they're headed in the right direction because fans can now vote with their wallets.

In 2012 Pebble reckoned that they needed $100,000 initial funding and they achieved that in just 2 hours on Kickstarter.  Such was the level of interest that Pebble closed the pre-order list 30 days early having being pledged $10,266,844 from 68,928 people.       The tech of Pebble (Mashable)


Cult TV show Veronica Mars made an international star out of actress Kristen Bell and ran for 64 episodes over 3 full seasons. Fans were devastated when the show was cancelled.  There has been talk ever since of a movie but it's never managed to get the funds together - until now.  The Veronica Mars project on Kickstarter is breaking all sorts of records.  In just 4 hours they had smashed through the $US1 million mark.  Astounding.  Kickstarting Veronica

Crowdfunding projects bring hope to big dreamers all around the world.  For me, this is a game changer that  will see the public actually getting what they want, not just what big business wants them to have.

http://www.stuff.co.nz/technology/digital-living/8468665/Veronica-Mars-rattles-movie-industry